Resources & Insights

Expert strategies, tools, and guides for AI-powered lead qualification, CRM automation, and marketing in senior living.

All 139 AI & Automation 18 AI & Technology 2 CRM & Technology 20 Industry Trends 3 Lead Management 23 Marketing 19 Operations 2 Sales & Conversion 17 Strategy & Insights 35
Author: All Authors Francesca Vilela Piper

3 resources in Industry Trends by Piper

What Senior Living Executives Need to Know About AI Marketing at SLEC 2026
Industry Trends

What Senior Living Executives Need to Know About AI Marketing at SLEC 2026

USR Engage is at SLEC Nashville 2026, Booth 911. Live AI demos, flat-rate pricing, and the tools replacing $12K referral fees. Here is what we are bringing.

Piper
CMS MAHA ELEVATE: What Senior Living Operators Need to Know About the $100 Million Value-Based Care Program
Industry Trends

CMS MAHA ELEVATE: What Senior Living Operators Need to Know About the $100 Million Value-Based Care Program

CMS MAHA ELEVATE offers $100M for senior living value-based care. LOI deadline April 10. Here is what operators need to know about eligibility and positioning.

Piper
The End of Hidden Referral Fees: What the FTC ANPRM Means for Senior Living Operators
Industry Trends

The End of Hidden Referral Fees: What the FTC ANPRM Means for Senior Living Operators

The FTC is targeting hidden housing fees. 10+ states already regulate senior living referral agencies. Here is what operators need to know and how to prepare.

Piper